Challenge
Indiana Motor Speedway holds one of the most prestige motor racing in the world. The challenge was to design an interactive website for its fans around the globe.
Indiana Motor Speedway holds one of the most prestige motor racing in the world. The challenge was to design an interactive website for its fans around the globe.
The diagonal line combining with bold color palette helps to elevate the look of the website injecting the elements from the Bauhaus era and exploring around the idea of fast and furious.
The home page above features a racing video play on the background and as the user hover to the section, the animations starts to take place and interact with the user.